Zal Dastur

Zal Dastur

Zal is COO and Cofounder of Singapore-based Lucep, currently supporting the government's digitisation initiatives with our safe distancing solution, and helping businesses such as Metlife, Citibank, AIA, Banamex, Mercedes-Benz, CBRE and thousands of others better engage their customers on digital channels. He started his sales career early while still at University, learning to sell everything from magazines to electricity, and then starting a career pitching global sporting brands such as Formula 1 and PGA.

Zal's posts

Top 10 features in Lead qualification software

Top 10 features to look for in lead qualification software, which will enable you to automate lead qualification before handing them over to sales.

From lead conversations to lead conversions

Six steps you can take to convert lead conversations to lead conversions.

What is lead scoring and how to automate it

In this article, we take an in-depth look at what is lead scoring, how to determine lead score, and why this data is so important in the relay race involving your marketing and sales teams.

5 Innovative ways to use WhatsApp for Business Growth

WhatsApp chatbots, inventory and other business features are already quite commonly used. What else can you do to use WhatsApp for business growth?

Lead qualification defined and explained

In this post, we look at what is lead qualification, types of qualification processes commonly used, and the tools available for automating lead qualification.

Sales training Q&A with Andy Springer, RAIN Group

Q&A with Andy Springer, an expert in high-performance sales and Chief Client Officer for global sales training and performance improvement firm RAIN Group.

Performance marketing agencies near you

These are the world’s top performance marketing agencies, categorized by location, that will deliver you the required Return On Advertising Spend (ROAS).

Q&A with Insider Marketing Guru Pradyut Hande

Q&A with Insider marketing leader Pradyut Hande about product marketing and evangelization, martech, and some helpful advice for marketers.

Personal branding of startup founders and its impact on revenue

How to do personal branding for startup founders growing a startup, based on insights from highly successful startup founders and personal branding experts.

Edtech startups that are Unicorns

We list here all the edtech startups that are unicorns, and look at what they do that has made them so highly valuable.

WhatsApp marketing tools and strategies

Effective WhatsApp marketing tools and strategies that successful businesses are making use of to reach and engage their customers.

DLT registration procedure and documents list

In this article, you will learn what is DLT registration, why it is required, how to do DLT registration, what is the cost, and what are the documents required.

WhatsApp marketing FAQ - Business Account activation and Facebook verification

Answers to all your WhatsApp marketing questions, from Business APIs to Facebook verification and activating your WhatsApp Business account.

Promise to pay automation for Debt collections

Five ways that your debt collections department can automate promise to pay and secure more commitments without manual intervention.

When Sales happens…

These are four key “principles” we follow that may be of use to you in order to make Sales happen.

Note to Startup Founders – Are you a sales rep or a thought leader?

Note to Startup Founders – Are you a sales rep or a thought leader? This article is a roundup of some recent activities that have managed to ...

Omnichannel customer engagement in 5 simple steps

A look at implementing omnichannel customer engagement by making marketing automation conversational.

What is Pre-sales enquiry management?

What is Pre-Sales enquiry management, and where does it fit in between your customer and the Sales and Product teams? Learn more…

Automate cold calling to convert prospects into qualified leads

How to automate cold calling? Follow these steps to automate creation of sales scripts and convert cold prospects into qualified leads.

Scaling sales without hiring

In this post, we want to share with you automation steps that will be useful to you in scaling sales without hiring and expanding your sales team.

Bulk SMS marketing service providers by country

Country and region-wise categorized list of bulk SMS marketing service providers.

What is lead revival, and how to nurture leads?

79% of marketing leads never convert to sales. What we do with those leads is lead revival, by implementing a lead nurturing strategy.

Marketing automation tools for building a pipeline of digital leads

Marketing automation tools that will make your customer engagement more human, and move leads forward through the customer journey.

Facebook ads cost per lead vs the real cost of buying leads

Apart from the Facebook ads cost per lead, you have to add in lead generation and pre-sales costs. What is the real cost of buying leads on Facebook?

What is an inside sales dialer?

What is an inside sales dialer, and how does it automate repetitive and manual portions of the sales prospecting process.

5 Rapid Lead response challenges

Five rapid lead response challenges that we often hear about. The precious hours that elapse in calling back customers results in lower lead conversions and sales.

Lead management app to augment automotive CRMs

Getting a CRM or DMS is not enough. Dealerships must add a lead management app to augment automotive CRMs.

Maruti Suzuki Dealerships in India

List of Maruti Suzuki dealerships across all the major cities in India. Select your city to see the dealerships near you.

Automotive customer journey 2020, Before Covid and After

The automotive customer journey as a slideshow, comparing how it was before Covid, and how it has changed after 2020, taking the new Tata Altroz EV as an example.

Five clever automotive BTL marketing campaigns

Five automotive BTL marketing campaigns that worked in attracting car buyers and generating test drives.

How to get more leads and drive sales in a Covid world

Convert social media and web leads into test drives in a Covid world. Uberize distribution of automotive digital leads to dealership sales executives.

Automotive marketing solution for 3X lift in test drives

Case study of automotive marketing solution generating 3x more test rides by reducing lead response time from 51 hours to less than 10 min.

Conversational AI for Banking - Chatting about EVA and IRA

A banking chatbot in India has had 16 million conversations with over 90% accuracy.What makes this conversational AI for banking work?

Patrick Kelahan on AI, Insurance digital marketing and Insurtechs

Interview with Patrick Kelahan on insurance digital marketing,the role of AI in insurance, and tips for tech startups in insurance.

Talking insurtech startups, technology and investments with Kobi Bendelak

technology and investments with Kobi Bendelak

Interview with Rob Galbraith - The End of Insurance As We Know It

In this interview, we talk to Rob Galbraith, author of the bestselling book 'The End of Insurance As We Know It'. Rob is an author, speaker and insurtech thought leader.

7 Ways to Improve Customer Experience Using Data

Lucep was named regional winner of the NTT Data Open Innovation 9.0 contest. A guide to the contest, and how it is helping achieve UN ....

Lucep, SDGs and the NTT Data Open Innovation Contest

Lucep was named regional winner of the NTT Data Open Innovation 9.0 contest. A guide to the contest, and how it is helping achieve UN ....

Top 50 customer experience blogs and influencers

This list of the top 50 customer experience blogs and influencers is where we get insights into the latest thinking and CX technology.

Future-proofing the definition of digital transformation in Insurance

Future-proofing the definition of digital transformation in Insurance. ... The definition of digital transformation in insurance today is to enable online access to insurance products in a way that improves customer experience and creates new revenue streams and channels to connect with the customer.

PolicyBazaar app innovation highlights digital transformation

PolicyBazaar app innovation highlights digital transformation. This is a video of one of the presentations at this year's Global Livefest – the ...

Top 25 insurance and insurtech influencers

The future of insurance is insurtech. This is the title of an in-depth Bain research publication authored by Matteo Carbone, Founder, Connected Insurance Observatory. In a report, PwC Business Development Leader Mike Quindazzi likewise notes that “#InsurTech startups become insurers faster than #insurers can become #InsurTechs...

7 gamification strategies used by high-performing sales teams

In this blog, we’ve included seven gamification strategies used by high-performing sales teams. Based on our experience, and that of our clients, adopting these methods can drive sales revenue into heights never achieved before.

Sales coaching tips from the world's topmost sales experts

Stop selling and start coaching. Transform salespeople into selling coaches, who can then coach customers to succeed. Applying the model of sales coaching to sales training creates high-performing salespeople who are also prepared to climb up the ladder as future managers.

16 Customer Experience Quotes to Live By

How would your company act if every customer were your mom? Create fewer ruined days for customers! – Fall in love with your customers for best customer experience. – The first step to exceeding customer expectations is to know what they are.

Why use CRM systems? Hidden benefits of CRM digital transformation

Hidden benefits of CRM digital transformation. We try to pitch Lucep as a sales platform that complements your CRM, but the objections we face from small businesses are quite often the opposite. More along the lines of “We already have a CRM and we're not getting any additional revenue or benefits from it.

Augment Pipedrive CRM features with Lucep

Augment Pipedrive CRM features with Lucep’s pre-CRM marketing automation to get more conversions and sales.

Fintech Innovation Labs in Singapore

Addressing industry problem statements at Global FinTech Hackcelerator

On Nov 12, 2018, Lucep along with 19 other teams of fintech, insurtech, regtech and suptech innovators will take the stage on Demo Day, at the Global FinTech Hackcelerator. We were thrilled to be one of the 20 teams shortlisted by a panel of industry judges out of over 304 submissions from over 40 countries

Addressing industry problem statements at Global FinTech Hackcelerator

Lucep is part of the Global FinTech Hackcelerator run by KPMG Digital Village. We'll be pitching on Demo Day at Singapore Fintech Festival.

Best CRM for small business growth

Ideal CRM for contact management (leads, contacts and deals) and task management (calendar, reminders, calls, events, recurring activities). Zoho is free for up to three users, and these core features are available in the free version of this power-packed CRM.

Empower Insurance Agents with a 360-degree View of the Customer

So you have a 360-degree view of the insurance customer, right from the first contact on any digital channel, as they move from your website or social media to the phone, from the phone to an in-person meet with an RM or agent, and then back online to email, and on to the website for buying insurance.

Integrating Zoho CRM with other Zoho Apps

The best part about using Zoho as your CRM is that it integrates beautifully with the Zoho suite of apps and marketing automation tools.

Recapture Leads Lost Due to Missed Calls from Online Buyers

Let's talk about how to recapture lost leads due to missed calls, by making use of lead tracking software and call tracking services.

Lucep PlugandPlaying Into Verticals

Lucep recently got entry into two separate accelerator programs in different verticals, but with a common thread – the PlugAndPlay Accelerator.

Customer Experience Summit – Who’s Coming, Agenda, Speakers

The Customer Experience Summit will be held at the Marina Bay Sands in Singapore from Nov 25-28, 2018. Highlights of the agenda and speakers.

Insurance Customer Engagement and Lead Flow Automation

Outline of a fairly common multichannel insurance customer engagement scenario, and how it is done using an omnichannel lead flow strategy.

Six Ways to improve Insurance Customer Experience

Six ways to improve insurance customer experience 1. Omnichannel lead distribution 2. AI claims management 3. Open API 4. Expert advisors.

How to Generate Hundreds of Leads from Facebook Lead Ads

Select the Facebook business page and Instagram (optional) account associated with the ad, and choose the type of ad you want to create. There's already a standard form when you hit create new form, to which you can add fields as needed to collect more information and set filters to qualify the leads you get.

What is First Call Resolution – FCR rate, metrics, best practices

This is a term often used in the context of contact center performance, to measure the effectiveness of inbound calls answered. If the purpose of the call is properly addressed and the matter resolved in the first call itself, then there's no need for the customer to call again..

CRO platforms for website optimization

A lighting fast website that offers precise information in a pleasing and simple way is what people want. Make it faster and more usable. Maybe ..

4 ways to Increase Revenue with Customer Engagement

Omnichannel customer engagement will increase revenue year-on-year by 9.5%. Customer journey mapping to increase revenue and reduce costs. Identify and engage abandoned form fills to increase revenue by 15%. Get more social sales from Facebook and LinkedIn.

Lead conversion case studies for BFSI, Auto Dealers and Hotels

Lead conversion case studies for BFSI, Auto Dealers and Hotels ... case studies that highlight the use of Lucep as a conversion rate ... and only a small percentage take the trouble to find your contact details and call or email.

100,000 Reasons that Validate Lucep’s Insurance Technology

Lucep wins $100000 contract in Metlife's collab 3.0 EMEA challenge - 100000 reasons that validate our insurance technology.

Six lead distribution best practices

Great, you’ve got enough leads coming in to establish a pipeline of sustainable revenue for your business! Now you start wondering – what’s the best way to distribute leads to your sales team in order to maximize conversions?

Click to Call Case Study - UBA Banking on Customer Engagement

This click to call case study explains how Lucep’s technology enabled this bank to improve their customer engagement process.

Case Study - Automotive Dealership Increases Sales by 100 Percent

Case study of automotive dealership who started using Lucep and increased car sales from web leads by 100% month over month.

Insurance Sales Enablement by Channel

This is a followup to the insurance survey results we published earlier this month about digital channels and the role of the agent. In that post, we explored the top 5 channels that carriers have on their website, and how the agent’s role has changed into that of an advisor focused on the stage where you can sell or cross-sell your more profitable products.

How to Generate Facebook Leads and Get instant notifications

Some of the things we learnt while running a Facebook Lead Ads campaign that started generating a steady flow of leads. ... lucep web to phone ... which you get an instant lead notification whenever anyone fills up a form. ... as needed to collect more information and set filters to qualify the leads you get.

What is Digital Banking?

This post is based on a presentation I recently gave at a Digital Banking Day event in Manila. The focus of the event was about generating revenue from digital banking.

Capture, Call and Convert Abandoned Form fills

Capture, call and convert abandoned form fills into customers 1. Create GDPR compliant web forms. 2. Capture real-time data and call. 3.

Is your digital marketing GDPR compliant or complacent?

The design of a GDPR compliant digital marketing strategy and tools that will help you do it.

Is Insurance Now a Thing on the IoT?

Our omnichannel API makes everything from core banking software to government IT backbones integrate seamlessly with all the surrounding systems and third-party software. But one truly fascinating application is in insurance, where Lucep’s open APIs can track and provide omnichannel engagement data about your customers.

Survey – Digital Insurance Channels and the Role of the Agent

The role of the insurance agent has undergone a huge transformation in the last two decades. Twenty years ago, insurance agents went around in person to people they knew, and friends of friends, trying..

Digital Transformation in Government Best Practices

In this post, we are going to condense our experience as a provider of digital transformation software and solutions for some of the largest government agencies and financial institutions in the world.

Bank Branch Location – Decision Support Model After Digital Transformation

As a digital transformation enabler, Lucep eliminates the need for banks to maintain large branches with huge square footage set aside for waiting customers. Customers arrive just in time for their sc

WordPress plugins for marketers

The three useful SEO plugins for WordPress are SEO Yoast, SEO Ultimate, and All in One SEO. Everyone installs these plugins to make it easy to add meta titles and descriptions. But you should spend some time looking at the other features such as rich snippets, AMP, and canonical URLs.

Top 25 Self-service Kiosk Manufacturers and Management Systems

As part of the scope of work with clients, Lucep works with self-service kiosk manufacturers to make use of their APIs and integrate their machines and software with ours including client’s existing legacy and digital signage systems that are already in place.

How to Write Electronic Direct Mailers

How to write electronic direct mailers that will give you an instant response by email, via social media, or even on the phone.

Automotive Technology Incubators and Accelerators by Big Auto

This is a list of Big Auto-supported incubators and accelerators that are championing innovation and working with startups on everything from connected mobility to autonomous vehicles and smart city solutions. Before we get to the list, a bit of the backstory that explains why Lucep is writing about cars and automotive technology.

Six building blocks for increasing B2B lead conversion

What we do is enable your sales team to respond instantly to leads, one of the six building blocks for increasing B2B lead conversion.

Case Study – Government customer experience improvement

The client is a government body for vehicular and immovable property registration. With a responsibility to provide service to all their customers, and reduce wait times to the bare minimum whilst als

How to Reduce Government Spending Without Spending More

The $4.1 trillion United States Federal Budget for this fiscal year includes $54 billion in cuts to federal agency spending, including a 13% cut in discretionary funding for the Department of Transport..

Story of an Omnichannel banking solution provider’s business transformation

There's a huge amount of interest in the disruption caused by the need for branch transformation in the banking industry. Branches are closing down by the thousands, and banks are rushing to save them

7 CEO Blog Themes from Letters to Lethal Generosity

CEO blog themes that will help you and your staff execute their duties - 1. Letters to employees 2. Ideas, vision, mission 3. Be the customer rep ...

Top 50 Martech Blogs and Influencers

Since Lucep is a marketing automation platform that spans the divide between lead generation and response, we also develop engagements with marketing technology experts.

Blockchain Distributed Ledgers Impact – Banking Industry Winners and Losers

Blockchain Distributed Ledgers Impact – Banking Industry Winners and Losers. Blockchain is by far the most impactful next big technology at this time, and it's causing disruptive innovation in almost every vertical. But nowhere is the impact being felt with so much urgency than the banking industry.

Customer-Centric Branch Transformation Interview With Hui Hui Li, Evergrowing Bank

Mr. Hui Hui Li is President of Global Business Management, Deputy GM of Strategic Development, Board of Directors, Evergrowing Bank. Prior to this, he was CEO, Consumer/Private/SME Bank. As CEO, he developed a 5-year transformation plan for the Bank, defined a pilot branch, and rolled out their digital channel initiatives.

Multichannel vs Omnichannel Marketing – Actionable Tips For Branch Transformation

In this article, we are going to share actionable tips on taking multichannel marketing one step further to make it omnichannel, in order to provide a 360-degree brand experience for your customers.

Omnichannel Way to Integrate Blockchain Banks and Branches

Lucep is one of the sponsors of the Branch Transformation Conference being organized by the International Quality and Productivity Center (IQPC) in Singapore this month

What is omnichannel marketing?

It’s conventional marketing wisdom to be where your customers are. From the shops and right to the email inboxes and the most visited website in your industry, a huge social presence and now mobile, marketers have followed their customers on every channel possible.

Branch Transformation Trends – White Paper on Future of Branch Banking

At this year’s IQPC – Branch Transformation Conference in Singapore, the agenda is mainly focused around one thing – Human centered design across all channels, and the technologies that enable today’s bank branches to move towards this design through customer identification and segmentation.

Banking jobs made easy with Omnichannel software

The old fashioned way of banking is to know your customers, greet them when they arrive at the bank, and you know beforehand what they are there for.

Sales Software for Financial Advisors

The sales software listed here will help financial advisors talk to website visitors, generate more leads, and establish a sales process.

How Digital Signage Impacts the Psychology of Waiting Lines

The only thing that is more physically and mentally debilitating than an extended session with your banker, physician or a government agency is an exhaustive wait before your name or number gets called.

How Instant Response to Facebook Drives Prineville Economic Development

How do cities bag large economic development projects? The importance of instant response is highlighted by Facebook's first data center ...

Leverage B2B Marketing Automation for Maximum Impact

How to leverage B2B marketing automation - 1. Content curation 2. Lead generation 3. Lead response 4. CRM integration 5. Lead distribution.

5 Mantras of B2B Inbound Marketing

5 Mantras of B2B Inbound Marketing - 1. Align marketing and sales 2. Content is king 3. Instant response 4. Get a CRM 5. Automate your ...

Live Chat is Dead – Reason #5

Live Chat is Dead - Reason #5 - Chat technology is so non millennial. ... After every one minute of inactivity and after 3 such queries, the chat is ...

Live Chat is Dead – Reason #4

This is the fourth answer to our series on - Is Live Chat Dead? Live Chat is Dead – Reason #4 - Live chats don't belong to anybody

Live Chat is Dead – Reason #3

This is the third answer to our series on - Is Live Chat Dead? Reason #3 - Chat can't deal with complex sales who need to talk before they buy. ... underestimate anybody that has ever come and asked for your help through chat. ... We also share information about your use of our site with our social media, ...

Live Chat is Dead – Reason #2

This is the second answer to our series on - Is Live Chat Dead? Reason #2 - If automated, it's just a heartless bot. ... In the run for maintaining the speed of response, companies quite often tend to forget the ... We also share information about your use of our site with our social media, advertising and ...

Live Chat is Dead – Reason #1

This is the first answer to our series on - Is Live Chat Dead? Reason #1 - If unautomated, instant replies are a huge burden. ... The rule of the thumb for any chat tool is that it should respond in less than 30 seconds. ... We also share information about your use of our site with our social media, advertising and..

Is Live Chat Dead?

Is Live Chat Dead? Open letter to people in Sales and Customer Support - I come not to bury Live Chat, but to praise it.

Three 3-Letter Mantras to Generate More B2B Leads From Your Blog

A mantra by definition is something like a charm. You keep repeating and it works every time. If you have a B2B business blog which generates ...

Is AI Essential for Account-Based Marketing?

AI for ABM is an idea whose time has come, but the devil is in the details. Only 26% of marketers are confident about how AI should be used in ...

5 B2B Tips for creating a marketable website

Hubspot, Lucep, Zoho, Indiamart, CMI - Look at these five websites to make your B2B website more marketable: 1. Free tools. 2. ROI. 3.

The B2B content types that generate high quality leads

1. Product demos and videos. 2. Reviews, testimonials, success stories and case studies. 3. Answer commonly asked questions in an FAQ ...

Calculate and Show B2B ROI to the C Suite

Create an ROI calculator The easiest way to demonstrate the precise ROI your tool can generate is to create an online ROI calculator. Show it to the client at a C Suite meeting, and ask them to make use of the calculator. They feed in a couple of data points, and the calculator should provide the ROI instantly.

No time to create B2B content? Top 10 ways to overcome this problem

Want to write for Lucep? We regularly publish the views and best practices of sales experts on The Lucep Sales Blog. Make use of the Lucep ...

3 steps to build a B2B prospecting platform

B2B sales prospecting is simpler than selling directly to consumers, but the engagement....

5 ways to understand website user experience and B2B conversions

Lucep is a B2B service provider that generate leads and conversions online, and it's one of the hardest things to do on the web today. On top of that, we get to track the leads generated

How to make phone numbers clickable

If you want to make it a click to call button, just make use of the Lucep widget. Sign up for a free trial, and cut paste the code you get from your dashboard into your template, as the last element of the body tag, as shown below.

Sales Manager Job Description – 10 Attributes for Success

As part of our plan for global expansion, Lucep has opened new offices and putting out sales jobs vacancies for locations across North America and Asia-Pacific. Coming up with the right job description

Content Curation Best Practices From Pawan Deshpande, CEO, Curata

Curation Tools with a Level of Humanness Curata uses technology where it can save time or do a better job than a person. This means crawling websites, finding new content, automatically tagging, adding author information, and other administrative tasks that cost content marketers time.

How call to chat can anchor your B2B business

There's a vast difference between B2C e-commerce sales and generating B2B business online on your website. The latter requires your pages ...

Missed opportunities in your B2B marketing

B2B marketing is far more targeted and personalized as compared to casting a wide net to attract consumers and end users. But if your BDRs don't have a script, there's a bigger risk of not being able to convey the core marketing message. ...

Proven Elements of B2B C-Suite Marketing

Closing the deal is best not discussed at this point, but there are certain proven elements of B2B C-Suite marketing

What is Blogging ROI? Traffic, Conversions and Influencer Engagement

What is Blogging ROI? Traffic, Conversions and Influencer Engagement. ... You could be looking to generate more traffic and leads online, you can use it for outreach efforts on social media, to engage influencers, and simply to say what you have to say. The ultimate blogging ROI is still lead generation and conversions.

Want to break into a specific B2B market? Here’s how…

Here's how… Lucep is in the business of selling a B2B sales tool, so we basically have to convince every client that we know how to help them sell more, and get more leads and conversions from their existing lead generation channels.

15 Slack Apps for Sales Team Collaboration

Make Slack an even more powerful platform for sales team collaboration by adding these 25 Slack apps to keep your team from slacking off.

Interview with Daniel Disney, Founder of The Daily Sales Blog

Daniel Disney is founder and CEO of The Daily Sales, a popular website and sales blog with more than 150,000 followers across the world. Daniel is a social selling expert, sales blogger, keynote speaker, sales coach and consultant.

How to get instant notifications from FormStack with Lucep

How to integrate Formstack with Lucep to get instant notification of website leads generated from your hosted forms.

How Salesforce and Hubspot Grew Their Sales Force

Established best practices about how to grow your sales force. Success stories of sales force scaling by Hubspot and Salesforce.

How to Integrate Your CRM With Mailchimp

Your two key lead databases for marketing and sales are siloed from each other, so learn how to integrate your CRM with Mailchimp.

How to avoid marketing fatigue for email, cold calling and content

The first step to avoiding B2B marketing fatigue is actionable analytics for your content, email and outbound marketing campaigns.

The Conflict Between HR and Sales Managers

This post is about HR and Sales managers working together to define your perfect sales force.

How to Use Live Chat Transcripts to Increase Website Conversions

These are the guides and best practices from the most popular live chat providers on how to use transcripts to increase website conversions.

Tracking Twitter Metrics Through CRM Integration and Google Analytics

Quantifying Twitter marketing metrics You can create a channel for each social network in your traffic analytics tool to track the number of website visitors or clicks you get. Then you have influencers, which is also a bit of a grey area.

Our 50 Favourite Sales Blogs for 2019

Our current reading list of favorite sales blogs, bloggers and experts.

Astrology websites align your stars with Lucep and talk to your customers

Don't lose website customers who are put on hold. Use Lucep click to call to turn the business of astrology into a precise science.

25 Sales Enablement Apps That Will Skyrocket Your Sales

Take a look at these 25 sales enablement apps. They’re sorted under sales gamification, content, training and coaching, and analytics.

Getting No Conversions From Your Website?

If you're getting no conversions from your website, here's a few tips to increase lead generation and conversion rates.

7 Ways to Maximize Website Conversions From Live Chat

We’re sharing with you 7 ways to maximize website conversions from live chat - personalization, post-chat surveys...

How to Sell More Cars Using Lucep

If you want to talk to more car buyers on your website and learn how to sell more cars, start using Lucep now.

Sales Pitch Interview With Michael Halper

Interview with Michael Halper, SalesScripter founder and CEO, a web-based application that helps sales managers develop their sales pitch.

Emotional Purchase Decisions and Two Chickens

Study of response to chicken photos at McCombs School of Business, UT shows that buyers exhibit emotional purchase decisions.

Knowlarity Cloud Telephony Review

Review of Knowlarity cloud telephony services such as K Broadcast, how to start using SuperReceptionist, and set an IVR type.

How to Integrate Your CRM With Your Website

Need help integrating your CRM with your website? We've got the links to integration guides from all the major CRMs.

Lucep Survey – Ease of Use Tops Factors Important For Adoption of New Sales Management Tools

Survey for, done by IBD team at UC Berkeley, shows factors important for adoption of new sales management tools.

5 Killer Tools to Develop Your Sales Playbook

If you want to create a sales playbook, here are 5 tools that should ease the process of creating this important sales enablement tool.

Mystery Shopping Experiment – How SaaS Companies Respond to Leads

Results of a mystery shopping experiment conducted to find out how SaaS companies respond to inbound leads.

Enabling Sales Beyond CRM

Start thinking about enabling sales beyond CRM, to give your sales reps the right leads and tools needed to close more sales.

How Important is Salesforce CRM Integration for B2B SaaS Tools?

I want to share with you some data on the importance of Salesforce CRM integration if you happen to be a B2B SaaS tool provider.

Lessons Learnt From Sales Call Failures

Experience is what you get when you don't get what you were aiming for. Read some learning experiences shared by sales experts.

Call Center Dialer Software For Inside Sales Teams

If you are setting up an outbound sales operation, then you also need one of the call center dialer software in this list.

Livechat Alternatives for Customer Support

Live chat alternatives that can do a better job enabling your customer support process -,, MyBB and Free trial.

How to Get a Meeting with The CEO

The first point of contact should be the topmost decision maker. So in this post, I'm sharing with you how to get a meeting with the CEO.

CRM Marketing Automation to Streamline Lead Management

In this guide, you'll see how to set up CRM marketing automation to streamline and standardize lead management for digital channels.

UC Berkeley Prof Wasim Azhar on Why Sales Force Segmentation is Important

In this post, I’m going to share with you some data on the importance of sales force segmentation, as per Prof. Wasim Azhar, UC Berkeley.

Free and Open Source Live Chat Box Scripts for Website Customer Engagement

If you want an absolutely free livechat box, this is a list of the most popular and free open source live chat box scripts for your website.

How to Track Website Call Conversions

How you can use your Lucep traffic analytics to find out more about your leads and customers.

Lucep Survey – CEOs and Sales Managers on The Importance of Fast Lead Response

This lead response study was conducted for Lucep by researchers from the IBD program at the Haas School of Business, UC Berkeley.

Top 5 Dedicated Real Estate CRM Solutions

This can again be a daunting task in itself. So, we have come up with a list of the top 5 dedicated real estate CRM solutions that have proven their ...

Practice Management CRM Solutions for Lawyers and Law Firms

Practice Panther is yet another CRM software which includes all the features necessary to help your law practice grow fast. It is an effective and affordable tool for a small firm or lawyer that needs to track time and manage their legal services billing. ... Calendar Management and Integrations. Billing and Invoicing.

Aaron Ross on How to Generate Predictable Revenue and Sales-Life Balance

Aaron Ross on How to Generate Predictable Revenue and Sales-Life Balance. Aaron Ross is the CRO of Predictable Revenue Inc. and co-author of the award-winning, bestselling book “Predictable Revenue: Turn Your Business Into a Sales Machine with the $100 Million Best Practices of”

Powerful Three-Letter Sales Acronyms

One of the advantages of engaging with sales experts and interviewing them for this blog is that you learn a lot from them.

Best CRM for Car Dealerships

Since we’re in the business of helping clients with sales, we decided to answer this question and find the best CRM for car dealerships.

User Reviews – The New Sales Channel

pleasant experience, Lucep helps companies create satisfied customers that are willing to produce user review content to further promote the company's product or service.

Which is the Best Live Chat Software? Olark, Zoho, Zopim Reviews

Which is the Best Live Chat Software? Olark, Zoho, Zopim Reviews. Are you sure you want to use live chat software? Well, ok. The first thing to ...

Lucep Case Study – How to Pitch Value to Enterprise Leads on Your Website

Lucep Case Study - How to Pitch Value to Enterprise Leads on Your Website

Top 5 Selling Tools for Car Dealerships

Why are we talking about selling cars on a B2B sales blog? Because Lucep wants to focus on selected verticals such as car dealerships.

Sales Strategies For Long and Complex Sales

Video of Lucep Sales for Startups event on strategies for long and complex sales cycles.

Inside Sales Best Practices From Sudipta M, Director, AA-ISP

These inside sales best practices are collected from a conversation with Sudipta Mukherjee, Director, International Operations, AA-ISP.

8 Live Chat Features That Click to Call Can Do Better

Yes, most live chat software has all these 8 features. But every single one of these is a feature that click to call can do better.

Marketing Strategies to Reach Customers Who Don’t Know They Need You

Lucep Sales for Startups event video with Philip Tnee explaining his strategy on dealing with clients who don’t know they have a pain point.

GetSiteControl Callback Widget Alternatives for WordPress Blogs

The GetSiteControl cllback widget forms were very useful years back when there were no better alternatives for website marketing.

Video – How to Sell Without Dropping Your Price

This blog is all about how to sell more, but a more refined question would be about how to sell more without dropping the price.

Video – Startup Sales Tips – How to Get Your First Paying Customers

Lucep startup sales tips video - Patrick Barnes, cofounder and CEO, Advocately, explains how to get your first paying customers.

What is a Sales Methodology, and What Does It Look Like?

What is a sales methodology? This question came up at a Lucep event, and was answered by former Facebook Client Manager Philip Tnee

Mark Hunter Interview – Prospecting Tips From The Sales Hunter

Interview with Mark Hunter, CSP, keynote speaker, sales consultant, and author of two bestselling books on High-Profit Prospecting and Selling.

Call Now API For SaaS Developers

You can go through make use of the full Lucep call now API docs. If you need any help, feel free to use the Lucep widget on the site to request a ...

Sales Tips For Price Negotiations

Video of Lucep Sales for Startups event with valuable sales tips for price negotiations from panelists Philip Tnee and Sarah Hales.

A Quick Lead Notification App For Your Sales Team

I want to discuss with you how a quick lead notification app is essential for integrating your Sales with Marketing divisions.

How to Get Fast Support to Improve Your Lead Conversion Rate

The ‘Why, Who and How’ of fast lead response. Why is instant response or fast support important for lead conversions and sales?

Interview With Sales Expert Jeff Beals on Social Proof, Referrals and Testimonials

Award-winning author, keynote speaker, and sales expert Jeff Beals explains how to get more referrals and use them effectively.

Handwritten Letter Startup Shows How to Generate Leads From Free Media

If you’re going to get a flood of traffic, generate as many leads as you can during the news cycle. Lucep client TIHLC did this very effectively.

LiveChat Bots vs Human Response to Leads

A very real and instant human lead response, as opposed to a LiveChat bot providing instant canned replies, is what provides a 72% increase in lead conversions for Lucep users.

B2B Sales Tips for New Startups

B2B Sales Tips for New Startups. We regularly engage with sales experts on this blog and the offline 'Sales for Startups' events that Lucep ...

How to Automate Prospecting Using Lead Generation Software

I want to show you how to automate prospecting using lead generation software. What can you automate using sales software and tools?

Implement Free Call Back on Your Website

Find out how implementing free call back on your website will help improve key marketing metrics and help move leads from marketing to sales.

B2B Sales Tips – Pros and Cons of Outbound vs Inbound Marketing

Dragon Law themselves has been using effective outbound techniques that Sarah Hales describes in this video and interview transcript.

Callback Customers Using a Call Back Tool on Your Website

Using a callback tool on your website gives you the ability to convert leads from your site into customers.

Interview With Sales Call Expert Claude Whitacre

Sales expert and author of One Call Closing Claude Whitacre talks about sales calls, prospecting techniques, and selling tips.

Case Studies – PPC vs Pay Per Call Web to Phone Analysis

Pay per call case studies that show how adding a click to call widget on a website page increases lead generation and conversion rates.

Dynamic Inside Sales Call Scripting

Get the best of fixed sales scripts and a proper conversation with dynamic inside sales call scripting. How does it work? The answer is...

How to Build Your Sales Stack

I'm going to show you how to build your sales stack, and highlight all the places where Lucep fits into the stack.

Request a Callback Tool vs Website Form

A common call to action (CTA) on websites is Request a Callback. You can use a callback tool or a website form. Which is better?

Cracking Enterprise Sales – How to Meet Decision Makers and Manage Complex Sales Cycles

In this video, Puneet Chhahira, Infosys Finacle, EdgeVerve, talks about how to approach enterprise sales and get through to decision makers.

Social Media Marketing Tips – How to Go From 0 to 6 Million Followers

Social media marketing tips video from a startup whose following ballooned from 0 to over 3 million each on Twitter and Facebook.

Click to Call Sales Tools and Techniques for Websites

Instead of pounding website visitors with ads, give them useful content and talk to them using click to call sales tools and techniques.

Callback Cost vs Website Marketing ROI

The title - callback cost vs website marketing - may sound promotional since Lucep is a callback tool. But you need to read this.

Engage Your Customers Instantly Through Cheap Callback

When we say cheap callback, don’t get the idea that it’s going to fill your sales pipeline with leads at no cost.

Get Better Engagement Through No Programming Call Back

I want to share you with how to implement no programming call back, and explain why it’s better than a plain callback button or link.

How Long Does a Prospect Have to Wait For a Call Back From You?

Do you know how long a prospect has to wait to get a call back from you? Or how many want to talk to you, but didn't try to connect?

Best Practices for Motivating Your Sales Team

Video clip shows Lucep's Zal Dastur and a panel of sales experts answering a question on best practices for motivating your sales team.

Customizable Callback Ushers an Era of Customer Experience Management

How customizable callback and customer experience management have come together to change the way businesses react to customer queries.

Why Help Leads Instead of Selling to Them

Lucep sales expert event video - If you help leads instead of selling to them, it positions you as an expert and a trusted consultant.

Who is Your Target Market – Consumer, SME or Enterprise?

Video clip shows Lucep Director for Marketing & Sales Zal Dastur asking this question, and the response from the panel of sales experts.

Interview With Sales Tools and Prospecting Technology Expert Nancy Nardin

Nancy Nardin is the president and founder of Smart Selling Tools, Inc., a Sacramento, CA-based consulting firm that specializes in sales productivity and sales performance improvement through the use

Click to Call Support For Increasing Inbound Sales

In this article, I want to share with you how a click to call support tool can be used to increase inbound sales.

Fast Lead Response Using Click to Call For Your Website

There are two ways to implement click to call for your website - code a click to call button, or use a SaaS Click to Call Service.

How to Get Relevant Information From Sales Leads

In this video clip, our panel of sales experts answer an audience question on how to get relevant information from sales leads.

CRO Click to Call For Enterprise Sales

In this article, we’re going to talk about one particular CRO tool - a click to call product for enterprise sales teams.

Referrals vs Influencer Marketing

The differentiation of referrals vs influencer marketing was one of the things discussed at a Sales for Startups event organized by Lucep.

SaaS Click to Call Service for Website Marketing

Just paste a couple of lines of code in your template and start using a SaaS Click to Call service for website marketing.

How Fast Response Helps Qualify Leads and Builds Brand Trust

Lucep sales experts and business leaders talk about how fast response to leads also helps build brand trust.

Why Sales Strategy Should Direct Product Development

Sales video - something every startup founder with an idea needs to hear before getting started with product development and sales strategy.

Easy Click to Call and More Tools to Build Website Traffic

How to make use of easy click to call and other sales tools to build website traffic.

Effortless Click to Call Improves Customer Satisfaction, Conversion Rate and Analytics

In-depth look at how an effortless click to call tool helps improve customer satisfaction and conversion rate optimization, and traffic analytics from your website.

Case Studies – Increase Sales With a Click to Call Widget

HG, Lucep, 1-800-FLOWERS and insurance case studies on how to increase sales with a click to call widget.

Best Click to Call Option For Website Marketing

In this article, I’m going to highlight the best click to call options you need in order to make your website marketing work better than ever.

Cheap Click to Call Provides A Huge Marketing ROI

The next big thing in digital advertising is cheap click to call, necessitated by growing site traffic from social media and mobile search.

Simple Click to Call Solution for Small Business Websites

How does Lucep's simple click to call tool help a small business get more leads and increase sales? It’s the power of instant response.

How Instant Click to Call Can Increase Sales

The tool here is click to call, but in order to increase sales, you have to use it for instant response to website leads.

How to Implement Cloud Telephony For Your Website

Find out how to implement cloud telephony for your website. Make it easy for people to contact your business and talk with you on the phone.

Time Management in Sales

Lucep, being an instant response callback tool, knows that every second counts when you are in sales. Contacting a lead within an hour of the query being raised makes you 7 times more likely to close the deal, as compared to those who get in touch after that hour.

Expert Tips to Manage Your Sales Process

Lucep brings you sales tips and best practices from experts to help you manage your sales process.

Sales Enablement Tips to Maintain Consistency

Let;s take a crack at defining sales enablement before we get started on the tips.

Tools to Track Sales Team Performance

Lucep is an AI-driven tool that gives your sales team a competitive edge through the dual combination of real time analytics and a website callback feature on your side. (Lucep, an instant response callback tool, makes it easy for your website visitors to get an instant callback from a member of your sales team.

What is Your Online Sales Funnel, and How it Helps Increase Sales

Your online sales funnel is a depiction of the various stages that all your website leads are in, at any given time. ... You can likewise put your company's sales on hyper-growth if you know your funnel, and this enables you to tweak the process to make it generate predictable revenue.

How to Manage Your Sales Team

Manage your sales team with an effective lead management tool, that helps in creating a stream of high qualified leads.

How to Shorten Lead Response Time

Listing and review of sales acceleration tools that will help you shorten lead response time.

Is a Digital Marketing Team Necessary For my Business

You need a digital marketing team today, and that's not just because it's so important to business survival and growth. ... If you want to continue to run your business and do what you do best, you need to get a digital marketing team.

What is a sales qualified lead?

why leads definition is important for your organization, and how to align sales and marketing's definition of sales qualified leads.

What is Integrated Marketing

Integrated marketing is an expansion of modern and traditional marketing strategies with a view to optimize communication between companies brand and stakeholders.

How to Set Up An Instant Lead Response System

Our instant lead response system helps to connect with your leads with in 5 minutes. Which increases the odds of creating qualified leads by times.

5 Best Sales Approaches to Increase Sales

This article will help you in learning the best sales approaches, which so far has helped numerous sales experts in making a fortune.

Creating the Right Sales Process for Your Organization

Creating the right sales process for your organization helps in addressing the single most concern every sales manager face.

Sales Prospecting Tips From the Experts

These sales prospecting tips from industry experts will help you in understanding key strategies that are essential to increase sales.

Content Marketing Strategy for Generating Leads Online

Considering the myriad ways in which you can attract website traffic and generate leads online, it makes sense to tick “All of the Above” when it comes to digital marketing. The only thing limiting you is the amount of resources you can bring to bear for content creation and marketing. If you’re a startup like Lucep, then you have to make the most of it by picking only the channels that offer the highest ROI on smallish budgets.

What is Marketing ROI, and Why is it Difficult to Measure?

All you need to know about marketing ROI and easy ways you can measure it

Top 5 Online Marketing Channels Your Campaign Should Cover

Are you using all the digital marketing channels available to you. Here are 5 of the most common and how your company can benefit from using them.

Essential Components of the Right Sales Pitch

You only get one chance to make a first impression. Does your sales pitch have everything in it to be memorable

How to Get Prospects to Reveal Budgets Up Front

Budgets are sometimes the most important part of getting a deal done. Do you know how to get your prospects to reveal what their budget is?

How to Increase Outbound Sales with Efficient Cold Calling

Tips from sales experts on how to increase outbound sales with more efficient cold calling.

5 Reasons Why Your Visitors Are Not Contacting You

You spend a lot of money to attract visitors to your website so make sure you are doing everything you can to turn them into customers for your business

6 Killer content marketing strategies that worked

We all have heard that content is king, so content marketing must be a king maker. Find out how some of the best in the world use content marketing to get more lead.

How Call Back Solutions Drive Higher Conversion Rates

Want to increase your online conversions? Call back solutions can drive some of the highest conversion rates online. Find out how.

How PPC Targeting Works and How to Improve It

Before you spend any money on Google Adwords or PPC make sure you understand the basics of how it works and how you can improve the conversion rate.

Top 5 Tips on How to Respond to Leads

Make sure you are getting the most out of the leads that are coming down your digital channels. Tips on how to ensure you increase your conversion rates.

Lead Management – How It Can Transform Your Business

A good sales team needs to have a filled funnel. Here are some tips and strategies to help make sure that your businesses sales funnel is always full.

How to Find What Content You Should be Producing

Is your company producing the write content for the customers that you want. Make sure that you are focusing on the best areas to get leads.

Best Marketing Strategies to Stay Within Your Marketing Budget

The best trips and tricks to make sure that you and your company stay within your marketing budget and get the best ROI available

Marketing Technologies to Reduce Your Workload

Want to make your life easier? Take a look at the top marketing tools that can reduce your workload and help you get more done in the same amount of time.

Online Marketing Tools to Track Website Leads

What are the best tools in the market for you to track and manage the leads from your own website.

Case Studies – Digital Marketing Strategies of B2B Powerhouses like Maersk, PIXAR and Fisher Tank

Find out how some of the biggest companies in the world use the interest as a way for them to generate business for their company.

Sales Tools for Conversion Rate Optimization

The best sales tools for your business to enable website conversion rate optimization and maximize online lead generation and conversions.

Your Website Marketing Goals

Your website traffic goals should be not only to get more visitors to your ... email, name and/or contact information via a website callback tool.

How an Online Lead Conversion App Can Increase Your Sales

How can an online lead conversion app increase your businesses sales. Making sure you respond to customers quicker and have a better conversion rate

3 Lead Conversion Triggers From SEO Experts

3 tips from SEO experts on how to adapt your site to help your visitor convert to a lead. Using psychological,sociologial and technical triggers.

Ten Easy tricks to give your Online Conversion Rate a boost

Any improvement in your online conversion rate will have a significant impact on your revenue and profit. Here are 10 quick and easy tactics you can use right now to improve your conversion rate.

Lucep Traffic Analytics vs Google Analytics

How you can use your Lucep traffic analytics to find out more about your leads and customers.

Interview with Sales Acceleration Expert Jeb Blount

Take advice from Jeb Blount, the man who has been advising small businesses on how to accelerate their sales for the last 10 years.

Dramatically Improve Your Google PageSpeed Score by Using One File

Google PageSpeed effects your rankings on google. So improving it will help you rank higher and get more traffic.

How to Improve Your Alexa Ranking and Website Traffic

Alexa ranking helps you get website visitors to your site. Increase your visitors and your customers with this advice.

How to Improve Your Google Insights PageSpeed Score

Improving your PageSpeed has a direct impact on your website conversion rate and here are some strategies to enhance your leads

How to Optimize Website Images

Websites can make websites slow and heavy. Correct optimization improves your website performance

What is Your Alexa Website Reach, and How to Widen it

Your Alexa rank has an impact on how well you place in Google. Make sure you are reaching as many potential customers as possible.

Calculate and Reduce Costs of Digital Marketing and Customer Acquisition

Get a better understanding of your digital marketing costs and how much it takes for you to get a customer.

Lucep Client Study – Engaging Content Generates More Leads and Sales Online

What is it that grabs your customers attention? Lucep did a study of our own clients to find out.

Controlling Your Marketing Budget In 3 Easy Steps

3 quick steps to help you manage and control your marketing budget so that you can get the maximum ROI from your investment

AI and Machine Learning Startups Taking Over Sales Technology

We want to give recognition to AI and machine learning sales technologies and startups that are creating some buzz this year.

Use Sales Acceleration To Transform Your B2B Sales

One thing that B2B marketers lose a lot of sleep over is the need to generate more leads. It’s hard to focus on the lead source or quality when your sales pipeline is running on empty or fumes, so the first issue that Sales Acceleration tackles is about how to increase lead generation for your business.

Exclusive Interview With Cold-Calling Guru Art Sobczak

Exclusive Interview With Cold-Calling Guru Art Sobczak

Want Instant Leads? Try These Tips Now!

Leads are the lifeblood of any sales team and business. The easier it is for a business to get leads the faster that company will grow. High quality leads close faster and with less effort allowing you to process more of them.

Get Better Results From Your Phone Calls

Making phones calls are part of every sales persons job. Here are some tips on how to improve the results for each call.

Difference Between Call Back Tools and Live Chat?

The vital difference between call back tools and live chat. Discover which is best suited for your business and will get you the best results.

Lead Management – How It Can Transform Your Business

Lead management is one of the quickest ways to transform your businesses sales process. Making sure that all your leads are tracked and accountable to your sales team.

Are you missing out on these valuable sources of B2B leads?

Make sure you are not missing out on any of these opportunities from the web. ... more valuable than average B2C leads; B2B sales can be complex, they ... happy to exchange their email address for this valuable information.

Top 5 Tips For Sales Conferences

Maximise the impact of attending a sales conference with these 5 tips

Why B2B Sales People Are Not Going Away Anytime Soon.

The customer has a huge variety of companies to choose from, so the salesperson is still needed to help them with their choice. B2B sales are complex, high value sales, in this case the customer needs someone to guide them through the process. Help them understand what makes them stand out from other companies.

Delighted Customer is the Best Ambassador for a Product

How to convert delighted customers to make them ambassadors for your product and get them to sell for you

How Your Website Sells, and Why You Should Care

How your website sells your product is a very important aspect of your business. Make sure you know how to maximize the potential of your site so that you generate more leads and customers for your business.

The Single Most Important Factor In Reaching A Lead

Want to know the most important factors in reaching and closing a lead? Find out here

Why Phone Calls Still Matter For B2B Sales

Conversations help us decide who to do business with. Conversations are so important that according to this study by Hubspot 35-50% of sales go to the company that calls back the customer first. Conversations are a tipping point for businesses, and help customers make the decision of who to go with.

How to Get More B2B Leads From the Internet

Find all the hidden gems of B2B leads on the internet.

4 Quick Ways To Supercharge Your Conversion

Quick ways to help you improve your online conversions and get more sales from your website.