The Lucep Blog

Calculate and Show B2B ROI to the C Suite

Create an ROI calculator The easiest way to demonstrate the precise ROI your tool can generate is to create an online ROI calculator. Show it to the client at a C Suite meeting, and ask them to make use of the calculator. They feed in a couple of data points, and the calculator should provide the ROI instantly.

No time to create B2B content? Top 10 ways to overcome this problem

Want to write for Lucep? We regularly publish the views and best practices of sales experts on The Lucep Sales Blog. Make use of the Lucep ...

3 steps to build a B2B prospecting platform

B2B sales prospecting is simpler than selling directly to consumers, but the engagement....

5 ways to understand website user experience and B2B conversions

Lucep is a B2B service provider that generate leads and conversions online, and it's one of the hardest things to do on the web today. On top of that, we get to track the leads generated

How to make phone numbers clickable

If you want to make it a click to call button, just make use of the Lucep widget. Sign up for a free trial, and cut paste the code you get from your dashboard into your template, as the last element of the body tag, as shown below.

Sales Manager Job Description – 10 Attributes for Success

As part of our plan for global expansion, Lucep has opened new offices and putting out sales jobs vacancies for locations across North America and Asia-Pacific. Coming up with the right job descripti

Content Curation Best Practices From Pawan Deshpande, CEO, Curata

Curation Tools with a Level of Humanness Curata uses technology where it can save time or do a better job than a person. This means crawling websites, finding new content, automatically tagging, adding author information, and other administrative tasks that cost content marketers time.

How call to chat can anchor your B2B business

There's a vast difference between B2C e-commerce sales and generating B2B business online on your website. The latter requires your pages ...

Missed opportunities in your B2B marketing

B2B marketing is far more targeted and personalized as compared to casting a wide net to attract consumers and end users. But if your BDRs don't have a script, there's a bigger risk of not being able to convey the core marketing message. ...

Proven Elements of B2B C-Suite Marketing

Closing the deal is best not discussed at this point, but there are certain proven elements of B2B C-Suite marketing

What is Blogging ROI? Traffic, Conversions and Influencer Engagement

What is Blogging ROI? Traffic, Conversions and Influencer Engagement. ... You could be looking to generate more traffic and leads online, you can use it for outreach efforts on social media, to engage influencers, and simply to say what you have to say. The ultimate blogging ROI is still lead generation and conversions.

Want to break into a specific B2B market? Here’s how…

Here's how… Lucep is in the business of selling a B2B sales tool, so we basically have to convince every client that we know how to help them sell more, and get more leads and conversions from their existing lead generation channels.