The Lucep Blog

At the intersection of sales, CX and digital innovation.

Blog header image for Why Phone Calls Still Matter For B2B Sales

Why Phone Calls Still Matter For B2B Sales

Conversations help us decide who to do business with. Conversations are so important that according to this study by Hubspot 35-50% of sales go to the company that calls back the customer first. Conversations are a tipping point for businesses, and help customers make the decision of who to go with.