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3 steps to build a B2B prospecting platform

B2B sales prospecting is simpler than selling directly to consumers, but the engagement has to be on a more personal level. It's hard to reach decision makers through blanket ad campaigns that target the whole market. You have to work harder and personalize your approach to target every single decision maker, or at least a [...]

By |2017-10-04T17:22:26+00:00October 4th, 2017|B2B, Lead|0 Comments

5 ways to understand website visitor experience and B2B conversions

Lucep is a B2B service provider that generate leads and conversions online, and it's one of the hardest things to do on the web today. On top of that, we get to track the leads generated on all our client websites, so we have visitor data and analytics flowing through by the millions. The experience [...]

By |2017-09-25T18:52:33+00:00September 25th, 2017|B2B, Lead|1 Comment

Six building blocks for increasing B2B lead conversion

As a start, let me tell you that Lucep will increase your B2B lead conversion rate, and that's what this post is all about. What we do is enable your sales team to respond instantly to leads, which is one of the six building blocks for increasing B2B lead conversion. Let's look at all six [...]

By |2017-09-19T18:49:27+00:00September 19th, 2017|Lead|0 Comments

Recapture Leads Lost Due to Missed Calls from Online Buyers

Depending on which business you're in, anywhere between 38% to 60% of the calls you get are from people who want to know your business hours. This according to the Google-Ipsos study on the impact of Click to Call on mobile search users. The study also says that one of the main reasons that 54% [...]

By |2017-08-30T11:33:58+00:00August 30th, 2017|Lead|0 Comments

How to get instant notifications from FormStack with Lucep

Formstack is a great hosted form building solution. They make it easy to create everything from simple lead forms, to complex forms with branching logic. This is incredibly useful when capturing data from prospects or customers - but what happens when you need someone to respond to this information instantly? Lucep's integrations can help [...]

By |2017-08-29T00:50:02+00:00August 29th, 2017|Lead, Marketing|0 Comments

How Salesforce and Hubspot Grew Their Sales Force

The difference between your sales force and other employees is that others are hired to keep up with growth, while your sales force is the one that provides that growth. That frees CEOs and sales managers from worrying about how big your sales organization should be. But there are established best practices about how to [...]

By |2017-08-15T13:34:46+00:00August 15th, 2017|Lead|0 Comments

How to Integrate Your CRM With Mailchimp

Your two key lead databases that are central to your marketing and sales processes are siloed from each other. One is your CRM, and the other is your Mailchimp subscriber base. If they're not connected, you can't automate addition of mailing list subscribers to your CRM, or send out mailers for Mailchimp to leads in [...]

By |2017-08-15T13:34:50+00:00August 15th, 2017|Lead|0 Comments

How to Sell More Cars Using Lucep

Many automotive dealers run click to call campaigns now instead of the usual PPC ads, mainly because it’s a highly competitive segment where you must talk to car buyers first - before any other dealer, and get the buyer to come down to see you in person before they visit any other showroom. An estimated [...]

By |2017-07-24T18:25:03+00:00July 24th, 2017|Lead|0 Comments

How to Integrate Your CRM With Your Website

As the number of leads generated by your website grow beyond a certain point, it becomes difficult to manage and keep track of each lead using a simple database or spreadsheet. Plugging in a CRM solution to your website is bound to make this job easier, so that you can concentrate on selling instead of [...]

By |2017-07-14T16:50:24+00:00July 14th, 2017|Lead|0 Comments