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Interview with Daniel Disney, Founder of The Daily Sales Blog

Daniel Disney is founder and CEO of The Daily Sales, a popular website and sales blog with more than 150,000 followers across the world. Daniel is a social selling expert, sales blogger, keynote speaker, sales coach and consultant.

He is also a Fellow of the Institute of Sales Management (ISM), listed on the Rise Global List as a global sales expert, and a sales lecturer at Portsmouth University.

Q&A With Daniel Disney

 

Question1) Can you tell us more about yourself – some background information that is relevant to your success as a social sales expert, blogger and coach?

Dan) Well, I’ve technically been selling since I was 8 years old, although I got my first real sales job at 16 and have worked in the industry ever since. It’s my passion for sales and my extensive experience that has helped me create a global leading sales blog and become classed as an expert.


Question2) What is The Daily Sales, and what kind of coaching and consultancy services do you provide to help clients increase sales?

Dan) The Daily Sales is a mix between a sales blog and sales channel. We share the best sales content from articles, blogs, quotes, interviews, book reviews and memes to sales people every single day. We grew to reach over 7,000,000 people a month in less than a year and continue to grow month on month. Our content is free to those who follow us and we then work with the best companies offering sales products and services to help them advertise to our audience.


Question3) What do you like about sales? Do you have a special story or incident that highlights what you like best (or worst) about what you do in sales?

Dan) The very first sales job I had was as a kitchen designer and I can remember to this day the first kitchen I ever sold. I spent around 3 weeks designing it with this couple making sure it met their requirements and capturing all their ideas. One month after their kitchen had been fitted they came in to thank me and showed me pictures of it all fitted in and set up. That’s when I realised sales was about helping people.

Top Tools for Generating Social Sales

 

Question4) What kind of tools do you use for social media marketing?

Dan) I use 2 tools mainly, Hootsuite to schedule content and Canva to create content.


Question5) Your tips for organizations who need to get more leads from social media and sales blogging?

Dan) The biggest tip is consistency. You need to create a pulse of content going out, whether it’s one post a day or one post a week, stick to something. My other key tips are to try and create/share quality content and make sure it meets the needs of your target audience, not just want you want to share.


Question6) What is the difference between B2B and B2C sales on social media? How do you approach B2B sales?

Dan) There’s a big difference in that each sector interacts differently on social media. B2B sales is mainly on LinkedIn with a small percentage then on Twitter and Facebook. Each social platform has it’s common do’s and don’ts so make sure you understand your audience and the platform you chose to communicate to them on.


Question7) Any other tips and advice for sales professionals?

Dan) Absorb the immense amount of learning available around you. Read sales blogs, read sales books, listen to podcasts, watch videos, attend sales events, there is so much out there to help you learn, develop and grow into a true target hitting sales professional.

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By |2017-08-30T12:16:56+00:00August 30th, 2017|Sales|2 Comments

About the Author:

Zal is the cofounder of Lucep and looks after the sales and marketing in the company. His whole career has been wrapped up in startups and he lives to make the next deal.

2 Comments

  1. Ashley DarlingtonSeptember 2, 2017 at 8:17 pm - Reply

    1. Reaching 7M a month is 10% of the UK population, quite simply amazing.
    2. Linkedin followers for the daily sales are 111,000,
    3. Stated circulation on The Daily Sales is 150,000
    4. The Daily Sales web site runs at around 30-50 visits a day
    5. Facebook community 2220, likewise for twitter followers
    6. The Huffington Post the number 1 blog, managed a circulation of 428,000 at peak, now where near 7M, now down to 228,000
    7. If you divide 7m by 31 days The Daily Sales will achieve a circulation similar to the Huffington Post, amazing for a niche site
    8. There is a huge difference between being a guest lecturer and a full time lecturer . Daniel does not appear on the list of lecturers at Portsmouth
    9. Many of the memes, appear to use copyright content from Disney, 20th Century Fox etc, or are very similar to memes from other sites, which some would argue simply reinforce sales stereotypes rather than enhance the profession
    10. Anyone can be a fellow of the ISM, it just takes a subscription, unless you are talking about ISM qualifications

    Sorry to bring some reality to what appears to be a PR “puff piece”

  2. Daniel DisneyOctober 4, 2017 at 5:05 pm - Reply

    Hi Ashley,

    I can appreciate your points!

    To confirm:

    7 million is global reach and based on individual content achieving around 50,000 – 250,000 views. We share between 3-5 bits of content per day, 7 days a week and so across the month we reach well over 7 million people. I used the same formula that the Salesman podcast used. They have an audience of 500,000 which is based on each episode getting 25,000 downloads per day, 5 episodes per week and so 500,000 per month.

    Our LinkedIn page now has 114,000, along with the other channels and my own personal following (which I share TDS content on) equals over 150,000 followers.

    You’re right, guest lecture and full time lecture and 2 very different things. I’m not sure why I’d appear on their roster but I’ve guest lectured their twice and am there again tomorrow (I’ll make sure I take a picture for you). This isn’t some massive deal, but still an opportunity only created through the social activity.

    The memes use standard meme images but provide entertainment that sales people can relate too. Some dig at the stereotype, others relate sales people to some of the common frustrations. The reality is sales people love them and it’s the main reason TDS has so many followers.

    Lastly yes anyone can be a fellow through a tough process including a panel which I went through.

    Not sure why in any way this is a PR puff piece, just an article about what I’ve done.

    I hope that answers your questions although if you have any more feel free to email me at contact@thedailysales.net.

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