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In an exclusive interview with Lucep, Sudipta Mukherjee, former Director of AA-ISP (American Association Of Inside Sales Professionals) who is now VP Sales, LeadSquared, gave us his top 5 tips for inside sales professionals. No.2 on the list is this - Invest in the right tools.
“If you search for inside sales performance tools, or inside sales platform, there are many of them, globally and locally, that one can invest in. But I would say that investing in the right tools which go well with your budget as well as your customers is very important.” - Sudipta Mukherjee
Invest in the right tool, with the right set of features that your sales team needs.
ID | Features | LeadSquared | Lucep Automotive |
---|---|---|---|
1 | Automate lead distribution to sales executives. | ✅ | ✅ |
2 | Integration with Facebook and Google ad campaigns and website forms. | ✅ | ✅ |
3Real-time in-app lead notification. |
❌ |
✅ |
|
4Customizable & hybrid lead distribution logics. |
❌ |
✅ |
|
5Lead gamification |
❌ |
✅ |
|
6Fastest Finger First lead claim methodology (sharktanking) |
❌ |
✅ |
| 7Missed events alerts |
❌ |
✅ |
8 | Call number masking |
❌ |
✅ |
9 | Call recording |
❌ |
✅ |
10 | Escalation Email Notifications |
❌ |
✅ |
11 | In-app SMS & Whatsapp messaging |
❌ |
✅ |
12 | Phone Call, SMS and Whatsapp interaction Surveys |
❌ |
✅ |
13 | Lead tracking and full record of all interactions with each lead. |
✅ |
✅ |
14 | Sources & Campaign level lead analytics for calculating ROI |
❌ |
✅ |
|
Integration with Facebook ad campaigns and website forms.
Automate lead distribution.
Instant lead response.
Monitor sales executive and dealership performance.
Post-interaction surveys.
1. Omnichannel lead acquisition - Send leads from website, social media and other digital channels straight to the right dealership and sales executives.
2. Integration - Integrate Lucep with your existing systems to avoid manual entry of new enquiries.
3. Reduce lead response time - Reduce lead response time from auto industry average of over 60 hours to less than 6 minutes.
4. First contact rate - 62% of customers give their business to the sales representative who responds first. Make sure your sales executives are the ones who respond first.
5. Enquiry data - Traffic analytics and product / service required data that helps qualify and convert more leads.
6. Align marketing and sales - Real-time feedback about calls made by sales executives helps your marketing team learn which campaigns are converting into more enquiries, test drives and bookings.
7. Lead tracking - Real-time lead tracking with dashboard reports for individual sales executives, dealerships and the entire network.
8. Contact center - Use Lucep to qualify leads through your contact center before distributing to individual dealerships and sales executives.
9. Gamification - Create groups of sales executives using Lucep car sales app to gamify against those not using it.
Enter your name and number below to learn more or request a demo.