Everything about insurance technology, digital transformation in insurance, and other insurtech posts.
At its core, insurance sales is not about pushing a particular product, but rather providing trusted advice. Today 80% of insurance customers touch a digital channel in their buying journey. Yet for complex products such as life insurance, they prefer to buy from an agent. It is more important than ever to provide a [...]
Lucep recently won a $100,000 contest to help develop insurtech for one of the world's largest insurance companies. Metlife selects Lucep as winner of collab EMEA 3.0 Lucep recently won a $100,000 contest to help develop insurtech for one of the world's largest insurance companies. In this post, I [...]
Insurance buyers, as a category of shoppers, are a very fickle breed who will keep comparing quotes from multiple carriers until they find the exact product features and price that they are comfortable with. The trick to a good insurance customer experience is to bring them to that comfort level in the fastest and most [...]
A few days ago at an event in London, Eric Clurfain, Head of MetLife EMEA, and Francoise Lamotte, Head of Direct and Digital, MetLife EMEA, called the founders of Lucep on stage to hand over a large check for $100,000, as the culmination of a global contest involving 148 startups from 32 countries. Back in [...]
This is a followup to the insurance survey results we published earlier this month about digital channels and the role of the agent. In that post, we explored the top 5 channels that carriers have on their website, and how the agent's role has changed into that of an advisor focused on the stage where [...]
Lucep is happy to announce the launch of an exciting new addition. Now you can generate Facebook leads instantly on your phone with Lucep whenever someone fills up a Facebook Lead Ads form. As a how-to on setting up and using Facebook Lead Ads campaign to generate leads and contacting them instantly, we're sharing [...]
Our omnichannel API makes everything from core banking software to government IT backbones integrate seamlessly with all the surrounding systems and third-party software. But one truly fascinating application is in insurance, where Lucep's open APIs can track and provide omnichannel engagement data about your customers. What we want to look at in this post is [...]
The role of the insurance agent has undergone a huge transformation in the last two decades. Twenty years ago, insurance agents went around in person to people they knew, and friends of friends, trying to get people to buy insurance. Ten years ago, their roles changed to following leads distributed by their company, which in [...]
