/Zal Dastur

About Zal Dastur

Zal is the cofounder of Lucep and looks after the sales and marketing in the company. His whole career has been wrapped up in startups and he lives to make the next deal.

How to Generate Hundreds of Leads from Facebook Lead Ads

It's been our experience, in the past, that B2B lead generation on social media is best done on LinkedIn if you want to reach businesses who are your customers, and maybe on Twitter if you're trying to engage influencers who can expand your reach. In fact, we're running a sponsored ad campaign on LinkedIn now [...]

By |2018-09-03T21:04:38+00:00September 3rd, 2018|Lead, Marketing|0 Comments

First Call Resolution Best Practices

As an omnichannel marketing automation platform that generates revenue for our clients by improving their customer experience, Lucep has to provide reports that track metrics such as first call resolution. FCR is an especially important metric for us, because the key differentiator of the Lucep callback widget and app is instant response to sales leads [...]

By |2018-08-25T23:33:33+00:00August 25th, 2018|Lead|0 Comments

CRO platforms for website optimization

How to get more traffic and leads online? How to convert more leads into sales and revenue? These are common questions we get from small businesses and startups trying to get some traction. Lucep is technically a conversion rate optimization tool that will optimize your website customer engagement and lead conversions. But we like to [...]

By |2018-08-18T01:23:33+00:00August 18th, 2018|Marketing|0 Comments

4 ways to Increase Revenue with Customer Engagement

One of the things we do as a customer engagement platform is to engage our own clients for feedback. More leads and sales generated by Lucep for our clients means more revenue for them and for us.    So we're always on the lookout for ways to increase revenue with better customer engagement. This [...]

By |2019-04-04T17:54:32+00:00August 8th, 2018|Customer|0 Comments

Lead conversion case studies for BFSI, Auto Dealers and Hotels

As part of your martech stack, Lucep automates key functions that enable you to capture leads from different channels (website, social media, email, etc.), qualify them, and connect them directly to your sales team on the phone. Of the many features and benefits this smart lead distribution generates, the key benefit we like to focus [...]

By |2018-08-06T12:23:32+00:00August 1st, 2018|Lead|0 Comments

100,000 Reasons that Validate Lucep’s Insurance Technology

A few days ago at an event in London, Eric Clurfain, Head of MetLife EMEA, and Francoise Lamotte, Head of Direct and Digital, MetLife EMEA, called the founders of Lucep on stage to hand  over a large check for $100,000, as the culmination of a global contest involving 148 startups from 32 countries. Back in [...]

By |2018-07-24T19:22:23+00:00July 24th, 2018|Insurance|0 Comments

Top 50 customer experience blogs and influencers

At Lucep, we entice with conversion rate optimization as a return on investment for the insurance, banking, government, and automotive customers that we’re talking to. But it’s evangelized as a significant improvement in your customer experience. Because all the marketing and sales technology in the world is wasted unless paired with a deep understanding of [...]

By |2018-11-22T13:50:02+00:00July 20th, 2018|Customer|0 Comments

Six lead distribution best practices

Great, you’ve got enough leads coming in to establish a pipeline of sustainable revenue for your business! Now you start wondering - what’s the best way to distribute leads to your sales team in order to maximize conversions? As we speak, over a million sales leads and customer queries are making their way from websites [...]

By |2019-05-18T15:22:43+00:00July 9th, 2018|Lead|0 Comments

Click to Call Case Study – UBA Banking on Customer Engagement

United Bank of Africa, a Lucep customer, has won awards for innovation and their use of technology for more effective customer engagement and delivery of digital services. This click to call case study explains how Lucep’s technology enabled this bank to improve their customer engagement process, generate more leads, and reduce call center wait times. [...]

By |2018-07-04T12:56:12+00:00July 3rd, 2018|Banking, Marketing|0 Comments

Case Study – Automotive Dealership Increases Sales by 100 Percent

Don’t be surprised if your car buying and selling process is soon powered by Lucep technology. Lucep (lucep.com) is working closely with an auto industry leader to power their dealerships with customer engagement solutions that helps them sell more cars. One automotive dealership who started using Lucep on their website saw the leads generated jump [...]

By |2018-07-04T13:15:03+00:00June 26th, 2018|Automotive, Sales|0 Comments